App growth marketing, run inside your accounts.
one operator embedded in your ad account, your creative pipeline and your subreddits. consumer AI apps are the focus; the work is acquisition, creative testing and the numbers behind both.
What does an app growth marketer actually do here?
Three things, in order. First, a live breakdown of your current funnel: where installs come from, where they stall, what the numbers say. It is free and it is the same analysis I would run in week one anyway. Second, creative testing in 10 day sprints: UGC-style ads shipped in batches, judged on the metrics, and the losers killed without ceremony. Third, for apps that want the whole loop handled, an embedded growth operator running it monthly, end to end: GTM, the creative engine and the community plays.
Which channels do you work?
Paid social with UGC creative, and Reddit done the way that does not get you banned: real answers in real threads, written like a person, because that is what they are. The playbooks section documents the method in the open.
How do I know if this fits my app?
Book the free breakdown. If your growth problem is positioning rather than acquisition, or your stage is too early for paid creative, I will say so on the call instead of taking the engagement.
Bring one real growth problem. Leave with the fix.
the breakdown call is free. no pitch deck, no agency handoff.